New Logo Pipeline
Create more focus and consistency around the outbound activity that generates qualified opportunities.
SAAS SALES COACHING
BSAAS SALES COACHING FOR SELLERS WHO WANT TO LAND, EXPAND, AND RETAIN.
In SaaS, closing the deal is only the beginning.
You're measured on new logos, renewals, expansion and net retention. You're selling a product that changes every quarter into accounts that can churn at the end of theirs.
You need to create value before the sale, prove impact after it, build relationships beyond a single champion, and continuously earn the right to grow the account.
Untap Your Sales Potential provides SaaS sales coaching that helps ambitious sellers build pipeline, close new business and grow existing accounts, combining expert coaching, proven frameworks, accountability and real-world application. .
WHAT IS SAAS SALES COACHING?
COACHING BUILT AROUND THE WAY SOFTWARE ACTUALLY GETS SOLD
SaaS sellers carry a different kind of pressure. The cycle is faster than enterprise hardware but the scrutiny is just as high, and the number resets every quarter.
Rather than giving you another methodology to memorise, SaaS sales coaching helps you look at your actual:
- Quota and quarterly targets
- Territory and account list
- New logo pipeline
- Renewal and expansion base
- Live opportunities
- Champions and executive relationships
- Mindset and habits
- Career and earnings
and decide what has to change for you to hit your number.
THE OBJECTIVE ISN'T SIMPLY TO LEARN MORE.
IT'S TO PERFORM BETTER
WHY SAAS SELLERS SEEK COACHING
THE NUMBER RESETS EVERY QUARTER
Most SaaS sellers don't have an information problem.
They have a focus, consistency and confidence problem. A slow quarter usually started two quarters earlier with weak prospecting.
A deal that slips is often a deal that was never properly qualified. A flat account is often one nobody has built a plan for.
Coaching gives you an outside perspective on where your deals are really breaking down.
Build a Clear Plan1
Turn your target into a territory strategy, a hunting and farming split, and a weekly set of revenue-generating activities.
Improve Your Execution
Apply proven concepts to the demos, discovery calls and negotiations you're facing right now.
Identify Blind Spots
Get challenged on the assumptions behind your pipeline, your forecast and your deal strategy.
Stay Accountable
Create greater consistency between the number you say you want and what you actually do each week.
Build CONFIDENCE
Show up differently in executive conversations, renewals and end-of-quarter negotiations.
Accelerate Your Development
Learn from coaches who have carried a software quota rather than relying entirely on trial and error.
OUR COACHING PHILOSOPHY
MINDSET. HABITS. SKILLS.
UYSP's coaching methodology is built around the three areas required for sustainable high performance in B2B sales.
STEP 1
MASTER YOUR MINDSET
How you think directly affects how you sell.
Coaching helps you develop the confidence, resilience and intentionality required to keep performing through missed months, product gaps and quarter-end pressure.
Areas include:
✓ Finding your why
✓ Living with integrity
✓ Developing an all-in mindset
✓ Moving from an inward to outward mindset
✓ Focusing on revenue-generating activities
STEP 2
UPLEVEL YOUR HABITS
High performance comes from what you do consistently. Coaching helps you build routines that protect selling time and make strong execution repeatable.
Areas include:
✓ Managing your energy
✓ Focusing on what matters
✓ Planning your day and your week
✓ Removing low-value activities
✓ Overcoming habits that hold you back
STEP 3
SHARPEN YOUR SKILLS
Apply modern sales strategy to the situations that matter most in a technology sales cycle.
Areas include:
✓ Territory management,
✓ Prospecting to power
✓ Messaging and point-of-view development
✓ Deep discovery and qualification
✓ Executive conversations
✓ Business cases and proposals
✓ Opportunity management
✓ Negotiation and commercial structuring
✓ Closing
✓ Income planning
COACHING THE APPLIES TO REAL DEALS
BRING YOUR LIVE OPPORTUNITIES INTO THE COACHING
SaaS sales coaching becomes most valuable when it moves beyond theory.
Members bring the situations they're facing this week into the coaching environment.
That could include:
The goal is to leave with greater clarity around what to do next.
✓ A new logo deal that has gone quiet after the demo
✓ A renewal at risk because usage has dropped
✓ An expansion opportunity you're not sure how to open
✓ A champion who can't get budget signed off
✓ A discovery call you want to prepare properly for
✓ Procurement pushing back on price, term or discount
✓ A multi-year deal you're trying to structure
✓ A quarter you're behind on
✓ A territory that isn't generating enough new pipeline
✓ A career or comp plan decision
MULTIPLE WAYS TO GET COACHED
GCOACHING SHOULDN'T BE LIMITED
TO ONE CONVERSATION
UYSP provides members with multiple ways to get support depending on their membership level
WEEKLY LIVE GROUP COACHING
Work through mindset, habits, sales strategy and current challenges alongside other ambitious sellers
DEAL ROOMS
Bring live opportunities into dedicated deal coaching sessions and work through strategy, risk and next steps..
OFFICE HOURS
Get additional access to ask questions and get support on what you're dealing with that week.
1-TO-1 COACHING
Gold members receive private coaching with a UYSP Certified Coach, while Platinum members receive direct private coaching with Ian Koniak.
ASK IAN GPT
Eligible members can access UYSP's AI coaching tool for additional support between live sessions.
COMMUNITY & ACCOUNTABILITY
Connect with other software sales professionals through the UYSP community, peer support, local meetups and member events.
MEET YOUR COACHES
LEARN FROM PEOPLE WHO HAVE
CARRIED A TECH QUOTA
UYSP coaches bring extensive experience across B2B and enterprise sales, leadership, complex deals, mindset and performance. They are trained in the UYSP methodology and focused on helping members turn coaching into action.
IAN KONIAK
FOUNDER + CEO
Ian built UYSP after his own transformation from missing quota to becoming a top enterprise seller. He previously sold more than $100M during his career across Salesforce and Ricoh and now coaches sellers around mindset, habits, purpose and modern sales strategy.
MIKE FIASCONE
CERTIFIED SALES COACH
Mike brings more than 25 years of enterprise sales experience, including leadership at DocuSign and experience coaching hundreds of sellers globally.
CHRISTI CIVALIER
CERTIFIED SALES COACH
Christi brings more than three decades of high-stakes technology sales experience and more than $175M in lifetime sales, with particular experience in complex enterprise deals and C-suite negotiations.
AMBER DEIBERT
MENTAL PERFORMANCE COACH
Amber focuses on the mental side of performance, helping sellers work through issues including confidence, imposter syndrome, procrastination and self-sabotage.
ADAM CARROLL
CERTIFIED SALES COACH
Adam's background includes scaling SaaS teams, leading enterprise sellers and selling into Fortune 100 organizations.
STEVE MILTON
CERTIFIED SALES COACH
Steve brings more than 25 years of enterprise technology sales experience and specializes in executive prospecting, storytelling, point-of-view development and complex enterprise selling.
REAL RESULTS, REAL FOCUS
WHAT CAN SAAS SALES COACHING HELP YOU IMPROVE
Depending on your goals, coaching can help you work on:
Hunting and Farming
Split your territory properly so you're growing the base without starving new business.
Expansion Revenue
Identify where existing accounts can grow and build a plan to open those conversations.
Renewals and Retention
Spot risk earlier and protect the revenue you've already won.
Executive Selling
Reach senior decision-makers and position business value rather than product features.
Deal Qualification
Get more honest about which opportunities are real and what has to happen for them to close.
Negotiation and Commercials
Structure deals and hold your price when procurement applies pressure at quarter-end.
Income and Career Planning
Think more intentionally about your earnings, your comp plan and where your career is going.
MEMBER RESULTS
WHAT MEMBERS SAY
Results shown are from real members but are not typical. UYSP has not conducted studies of typical member outcomes, and most members do not achieve results like these. Earnings figures are self-reported by members. Your results depend on your effort, skill, role, employer, territory, and market conditions outside anyone's control. See full disclaimer below.
WHO IS B2B SALES COACHING FOR?
FOR SOFTWARE SELLERS WHO KNOW THEY'RE CAPABLE OF MORE
You don't need to be struggling to benefit from coaching.
Some sellers seek coaching because they're behind on quota or worried about their role.
Others are already performing well but want to reach an entirely different level.
SaaS sales coaching may be right for you if:
✓You're an AE, senior AE or account manager selling software
✓You want to become more consistent quarter to quarter
✓You want to build more new logo pipeline
✓You want to grow expansion revenue in your base
✓You want to increase your average deal size
✓You're moving from SMB or mid-market into enterprise
✓You've plateaued at your current OTE
✓You want greater accountability
✓You want to develop faster
✓You're already performing well and want to reach the top 1%
EXPLORE OUR SALES COACHING
FIND THE COACHING THAT'S RIGHT FOR YOU
SALES COACHING
Start with an overview of the UYSP coaching approach, philosophy and membership options.
TECH SALES COACHING
Coaching designed around the unique challenges of selling technology and complex solutions
SAAS COACHING
Improve your ability to navigate large organizations, multiple stakeholders, and complex enterprise opportunities.
Explore SaaS Coaching
ENTERPRISE SALES COACHING
Improve your ability to navigate large organisations, multiple stakeholders and complex enterprise opportunities..
1-TO-1 SALES COACHING
Work directly with an experienced coach on your individual goals, challenges, and mindset and active opportunities.
FAQ
FREQUENTLY ASKED QUESTIONS ABOUT SALES COACHING
WHAT IS B2B SALES COACHING
HOW IS B2B SALES COACHING DIFFERENT FROM SALES TRAINING?
WHO IS B2B SALES COACHING FOR?
WHAT HAPPENS DURING A B2B SALES COACHING SESSION?
DOES UYSP OFFER GROUP COACHING?
DOES UYSP OFFER 1-ON-1 COACHING?
READY FOR THE BEST YEARS OF YOUR CAREER
READY TO SEE WHAT COACHING COULD UNLOCK FOR YOU?
You don't have to figure everything out on your own. Get the outside perspective, strategy, accountability and support you need to identify what's holding you back and take the next step toward your potential.
BOOK A FREE STRATEGY CALL
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*IMPORTANT: Earnings and Income Disclaimer
All testimonials on this page are from real UYSP members describing their own experiences. Their results are not typical, and their experiences do not guarantee similar results for you. Where members reference income, earnings, deal sizes, or quota attainment, those figures are self-reported by the members themselves. UYSP is a sales coaching and education company. Some of our marketing references the earnings of specific members, including members of our $500K Club. These are real outcomes achieved by individual members, but they represent a small fraction of everyone who has joined, and we have not conducted studies of the results of our typical member. You should not expect to achieve similar results, and we make no guarantee that you will earn any particular amount, improve your performance, or advance your career.
Sales results depend heavily on factors outside our control and yours, including your employer, your product, your territory, your quota, market conditions, and the broader economy. They also depend on your own effort, skill, consistency, and willingness to apply what you learn. Many members do not complete the program, do not apply what they learn, or apply it and still do not achieve the results they hoped for. Coaching is an investment in your development, not a purchase of an outcome. Please make your decision based on your own circumstances and budget, and do not join expecting a specific financial return.
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